Job Description

We seek a passionate, quick-thinking Digital PR & SEO Specialist, to drive our vision forward. With our finger on the pulse of the industry, we're propelling growth and innovation. Ready to make your mark in the dynamic world of iGaming? Let's shape the future together at Raketech!The Role:We're looking for a Swedish-speaking Digital PR & SEO Specialist to boost our brand visibility across a range of products. You'll lead digital PR campaigns and off-page SEO efforts while supporting on-page SEO and site management.As a Digital PR & SEO Specialist you are expected to:Plan and execute digital PR campaigns to earn high-quality links and coverageBuild and maintain relationships with publishers, journalists, and partners Identify outreach and partnership opportunities for brand visibilityMonitor backlink profiles and report on off-page SEO performanceSupport on-page SEO: content optimization, internal linking, keyword research Update and manage websites, ensuring SEO best practicesCollaborate with the wider team on content and strategy improvementsStay updated on SEO and PR trends, sharing fresh campaign ideasSuccess in this role means:Driving impactful digital PR campaigns that secure high-quality coverage and measurable off-page SEO resultsEnsuring websites are consistently maintained, optimized, and improved through on-page SEO and keyword strategyGrowing SEO expertise while collaborating effectively with the team and bringing innovative PR & SEO ideas3+ years' experience in digital PR and outreachProven track record of securing editorial placementsFamiliarity with SEO fundamentals and strong interest in developing furtherExperience managing websites in WordPress or similar CMS Highly organized with ability to manage multiple projectsFluent in Swedish (written and spoken)Nice to have:Knowledge of Google Analytics or Search ConsoleExposure to technical SEO and auditing tools

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